Author Archives: Ana Ortiz
Google Ads 2024 Design: Negative Keywords + Lists
Where can you find your negative keywords and negative keyword lists in the new Google [...]
Aug
Google Ads 2024 Design: Conversion Actions
Where are my conversion actions in this new Google Ads interface? I’m Todd Nevins. I’m [...]
Aug
Google Ads 2024 Design: Campaign Settings
Where are the campaign settings in the new Google Ads interface? I am Todd Nevins. [...]
Jul
Google Ads 2024 Design: Search Terms
The new Google Ads interface is being phased in on August 30, 2024. It is [...]
Jul
Google Ads 2024 Design: Device Bid Adjustments
Welcome to Google Ads Quick Hits. I am Todd Nevins. I’m the founder of CLICKPlacement. [...]
Jul
Controlling the Avg CPC with a Target CPA Strategy
Controlling your average cost per click even in a maximized conversions bid strategy. Yes, it [...]
May
Unveiling the Power of Keyword Planner: Shatter Your Assumptions!
Don’t bid on the phrase plastic surgery near me. Nobody uses plastic surgery anymore. Bid [...]
Apr
Level Up Performance Max Results with Performance Shift Insights
Using performance shift insights to determine how your performance max campaigns are performing. Welcome to [...]
Apr
Turning Ad Groups with Zero Impressions into Winners. [3 Steps]
Do you currently have ad groups running in your campaigns with zero impressions? You need [...]
Mar
MAXIMIZE CONVERSION VALUE: Is your e-com business ready?
When should you use a maximized conversions value bid strategy in Google Ads? Welcome to [...]
Mar