Brand Marketing – 2 Free 99Designs Hacks to Triple Results

Brand Marketing through logo design.

Where do you start with a solid brand marketing strategy if you don’t have a killer looking brand and logo? We’ve been using 99Designs for brand design to align with our brand marketing efforts after hearing about it on the Tim Ferriss Show. We are continually impressed with the quality of designs and level of Web […]

Top 5 Mobile Marketing Adwords Mistakes Lawyers Make (and How to Fix Them)

Mobile Marketing AdWords Mistakes

Google Adwords has greatly enhanced how law firms can directly market to clients through their phones. Are you taking advantage of the latest mobile marketing tricks to engage with your audience and convert a tire-kicker to a signed client? Well, a recent HubSpot survey uncovered that over 60% of people regularly use their phones to […]

Twitter Marketing from Blah to BAM! [4 steps]

Lighting the Twitter marketing firecracker.

You started your company’s Twitter page a few years ago, uploaded an image, tweeted a few things that you thought were interesting and planned on being a Twitter marketing guru…and then you got too busy. Today is the day that you get your company Twitter page back in shape and get on your way to […]

9 Simple Steps to Starting a Google Adwords Campaign

Google Adwords setup a snap

How do I set up a Google Adwords campaign? We have 9 easy steps to help you build a basic Google Adwords campaign that is customized for your business and designed to drive targeted traffic to your website or blog. A few things to define before we get started: A Google Adwords pay-per-click marketing campaign […]

200+% Twitter Follower Growth – Social Quant & 26 Days

Social Quant for Twitter Marketing

A group of engaged Twitter followers is the heart of a respected social voice and solid Twitter marketing presence. The number of followers doesn’t always paint an accurate picture of a company’s Twitter marketing game. To earn a large group of engaged followers, a company must implement a campaign that combines relevant content with a […]

4 Steps to Update Your Law Firm’s Forgotten Twitter Account

A lot of attorneys are exactly where you are right now. You started your law firm’s Twitter account a few years ago, tweeted a few things, followed some people that looked like they knew what they were doing…and then cases got in the way of spending any more time on it. You got busy and […]

The Top 11 Digital Marketing Hashtags of 2015

social marketing engagement

What trended and what didn’t? Let’s first note the reality that 5 of the top 10 retweets of 2015 were from the band members of One Direction. Truth. Outside of One Direction, we had a year that included the U.S. Supreme Court’s ruling on same-sex marriage #LoveWins, the world collectively grieving after the Paris attacks […]

4 Strategies to Maximize Before Considering Bing Ads

Bing advertising

“I’ve been advertising on Adwords for ____ (days, weeks, months, years) now, should I also be advertising on Bing?” We get this question a lot and the answer is simple. Maybe. Here are 4 things to make sure you are doing before advertising on Bing. Remarketing – Implementing a Google Remarketing campaign that serves ads […]

5 Things to Know About the $10K Google AdGrant

Google Ad Grants for $10k Marketing Budget

How does $10,000 dollars of free Google Adwords clicks sound? What about $10,000 per month? Google AdGrants has been rolled out to provide qualifying Nonprofits the opportunity to apply for a grant that will fund $10k of Adwords advertising per month. Here are 5 things you need to know: Eligible organizations must have a current […]